Search Google from a different location (any country, city or language) without a VPN, and see the local SERP exactly as people there see it, on desktop or mobile. Use it as a local SERP checker to audit your brand’s visibility, benchmark competitors and verify rankings in every market you target, or simply to check how results change from one location to another.
Private by design. Your searches go straight from your browser to Google. No sign-up, no query logs, no data stored on our side, which keeps this SERP location changer light and fast.
More with the browser extension
The free Location Changer for Google extension for Chrome and Firefox (it also works in Edge and Brave) takes it further:
- Keep the location while you browse Google. Search again, change pages or open Images, and you stay in the same country, city and language.
- Pin a location across Google. Turn it on and every Google search in your browser, even from the address bar, uses that location until you turn it off.
- Always know where you’re searching from. A small label with the flag and the location appears on Google results, and the toolbar icon shows the country’s flag.
- Search any selected text. Select a word on any page, right-click and search it on Google from your last location. Or open the extension with text selected and it’s already filled in.
- Incognito in one click, or by default. Open any search in an Incognito window, or make Incognito the default for the button and the Enter key.
- Real mobile results in a phone-sized window, plus light and dark mode.
Any feedback?
Frequently Asked Questions
How can I see Google search results from another country?
Pick a country, city and language in Google Location Changer and search. The tool opens Google with that location already set, so you see the same local results people there get, without a VPN or proxy.
Can I check local rankings in a specific city?
Yes. Choose a city along with the country and Google returns the SERP for that city, including local pack and map results. This is useful for comparing rankings between nearby cities, like Miami and Fort Lauderdale.
Is this better than using a VPN to check local SERPs?
Yes, it’s faster and you don’t need a VPN running. Results can still vary slightly, so if you want the most comparable results possible, you can use a VPN set to the same country together with this tool.
Do I need to install anything or change my Google settings?
No. The tool only tells Google which location to use for that search. Your Google account, language settings and browser stay exactly as they were.
Can I preview mobile Google results from my desktop?
Yes. On desktop you can switch between desktop and mobile view, and the mobile option opens a phone-sized window. If you’re already on a phone, the tool shows mobile results directly, since that’s what Google serves there.
Does this tool track or store my searches?
No. Your search goes straight from your browser to Google. There’s no account, no search log and no data stored on our side. Google still receives the search, the same as any other search you make.
Why don’t my results match exactly what a local user sees?
Google also personalizes results based on your signed-in account and search history. For the cleanest view, search from an incognito window or sign out of Google first. With the browser extension you can open every search in Incognito by default.
Can I keep searching Google from another country without choosing it every time?
Yes, with the browser extension. The tab it opens keeps the country, city and language when you search again from Google. And if you turn on «Pin location across Google», every Google search in your browser uses that location, even from the address bar, until you turn it off.
How do I know when Google is showing results from another location?
With the browser extension, a small label with the flag and the location appears in the corner of Google’s results, and the extension icon in the toolbar shows the country’s flag. Clicking the label opens the extension.
Can I search a word I selected on a website?
Yes, with the browser extension. Select the text, right-click and choose to search it on Google from your last location, in a normal or Incognito window. You can also open the extension with text selected and it’s already filled in as the keyword.
Can I search in Incognito mode automatically?
Yes. In the extension’s Advanced options, set «Open searches in» to Incognito. The main button and the Enter key will open every search in an Incognito window (a private window in Firefox).
Is it free? Is there a browser extension or mobile app?
Yes, it’s free and doesn’t require an account. It’s available as the «Location Changer for Google» extension for Chrome (it also works in Edge and Brave) and Firefox, and as an app you can install on Android or iPhone straight from this page.